Joanna Tidball Consulting

Web copywriting and social media consultancy for not-for-profit organisations and social enterprises

15 web principles for BBC 2.0

By way of cybersoc.com, I recently came across The BBC’s Fifteen Web Principles – a list of principles developed for the BBC 2.0 project. Although it’s in draft format, the list has been signed off by the BBC board.

Robin Hamman at cybersoc.com has posted about the items on the list that most interest him, and I thought I’d do the same. I think the following points are useful guidelines for any website development or redevelopment project, not just those which want to be ”web 2.0”:

  • Number 2: The very best websites do one thing really, really well: do less, but execute perfectly.
  • Number 3: Do not attempt to do everything yourselves: link to other high-quality sites instead. Your users will thank you. Use other people’s content and tools to enhance your site, and vice versa.
  • Number 6: The web is a conversation. Join in: Adopt a relaxed, conversational tone. Admit your mistakes.
  • Number 7: Any website is only as good as its worst page: Ensure best practice editorial processes are adopted and adhered to.
  • Number 8: Make sure all your content can be linked to, forever.
  • Number 12: Accessibility is not an optional extra: Sites designed that way from the ground up work better for all users.

Leave a Comment